Christmas Email Marketing [Best Ideas & Examples for 2022-2023] —

29 November 2022 Christmas is the best fourth dimension of the class. People are entire of expectations and hopes for miracles and happiness to come and stay. And marketers are broad of hopes to boost sales and increase tax income ; ) .
Christmas Email Marketing Campaign _ Congratulating Customers on Christmas
( source : Stripo template )

How can you make your Christmas emails stand out among thousands of offers provided by other brands ?
It ’ s not that difficult. The key to success in Christmas e-mail marketing is simple — do not sell your products, put a smile on your customers ’ faces rather, and spread the Christmas temper ! Be sincere when sharing your emotions and when greeting your contacts on this day. This makes your digital newsletters effective as recipients are more likely to buy from those who spread the vacation cheerfulness .
Christmas Newsletter Cards _ Show Your Gratitude
( source : electronic mail from Tom Raffield )

In this post, we will cover:

  • Christmas email marketing ideas ;
  • Christmas e-mail examples ;
  • Christmas electronic mail national lines ;
  • the best time to send your Christmas emails .

Christmas email marketing ideas

In this section, we will share tips on how to make your emails mighty and ideas of what your customers actually want to see when they open your happy holiday newsletter .

1. Provide free shipping

Did you know that 91 % of customers are entirely going to shop with brands that provide free transport ? 91 % ! You see, it matters !
Christmas Email Marketing Campaigns _ Free Shipping
( generator : electronic mail from Ameri Mark )
According to NRF, customers are quick to spend an impressive $ 998.00 on Christmas this year, $ 648.00 of that measure is meant for gifts. This is huge. thus, offering free transport is like giving customers a little honor for being so kind and generous to their friends .

2. Cut prices

There ’ sulfur nothing modern in this nibble of advice, but it ‘s placid worth note : we need to cut prices big on Christmas as customers expect us to do it .
Christmas Email Campaigns _ Cut Prices Big
( reference : e-mail from Crell )
According to NRF, 64 % of consumers are only going to buy from a party if the latter offers huge discounts .

3. Entertain customers with interactivity and gamification

During the holiday season, we tend to relax, have some fun, and be entertained .
This is when electronic mail gamification helps. For case, you may just let your customers have some playfulness or ask them to “ win ” their respect or dismiss, that depends on your clientele .
Gamification for Your Christmas Campaign _ Email Design Ideas _ Stripo Your browser does not support HTML5 television tag .
In our post “ Mazes and Puzzles for Emails “, we show how to build a like perplex in under 30 minutes .

4. Specify the delivery dates 

People buy presents for a special day. Hence, it is all-important to have those orders delivered by this certain date .
however, we all know that post offices and delivery services are quite busy during the holiday temper. And delivering orders can take longer than it normally does. You don ’ metric ton want to disappoint your customers during this charming season by being deep with delivery .
Email Marketing Ideas for the Christmas Season _ Specifying Delivery Dates
( source : electronic mail from Adidas )
It should be on brands and marketers to let people know how soon their orders can arrive .
Timers could be of big manipulation here. With their assistant, you can let customers know how many days they have to order items that would arrive in clock time for Christmas .
How to Add a Countdown Timer in Your Email with Stripo Add timers to your emails for customers ‘ convenience
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5. Help customers get what they really want 

You wanted a fish spinner, but your friends got you a pair of socks ? You wanted a pair of jeans, but your family got you another pair of socks ? This happens quite much. I don ’ triiodothyronine beware socks. But they are decidedly not a fishing spinner .
Dropping Hints _ Christmas Email Marketing Gift Ideas
( source : electronic mail from Victoria ’ s Secret )
Why not help your subscribers get what they actually want ?
hera ’ s what Victoria ’ s Secret did last year : they let customers add their favorite items to carts. And then they gave “ hints ” to friends and relatives of their subscribers in accord with the items a finical user added to their handcart .

6. Give presents/personal discounts to your valued customers

You can give presents to your subscribers to thank them for being with you. There are two ways to give presents away : giving small presents to everyone or giving impressive presents to the lucky ones. Monica Vinader chose the irregular option last year .
Christmas Email Marketing Ideas _ Running Contests
( source : e-mail from Monica Vinader )
This dim-witted “ trick ” will :

  • drive traffic to your web site ;
  • lay down subscribers strive for your products — some will buy those items if they don ’ triiodothyronine gain ;
  • make at least one person — the winner — glad. Isn ’ t it capital ?

7. Use real-time content to provide customers with actual numbers

Promoting a express edition ? What should you do to prevent users from getting disappointed with you when you run out of a product that you have already promoted in your Christmas e-mail and they are uncoerced to buy ?
Christmas Email Campaign Ideas _ Real-Time Content in Emails
( informant : e-mail from Vermont Teddy Bear )
There ’ s a way out : use real-time content in emails. How ? Connect your emails to Google Spreadsheets. And once you run out of a certain item, you will be able to notify users about it in the lapp e-mail by merely making changes in Google Sheets .
New users who just open this electronic mail, will see update info : something like “ SOLD OUT. ”
How to Use Data from Google Spreadsheets in Email with Stripo Use real-time data in emails to keep users update
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8. Promote gift cards

Why ? To make 56 % of Americans glad .
Did you know that 56 % of all respondents whom NRF managed to survey this class said they would love to get a gift circuit board for Christmas ?
Christmas Email Examples _ Nice Way to Promote Vouchers
( source : electronic mail from Tom Raffield )
Selling give cards is a reasonably old Christmas e-mail selling strategy. And it is still quite popular .

9. Run contests

Running a competition could be a good Christmas e-mail marketing idea. First, competitions always win our interest. Second, winning a rival will make person happy. And making people happy, particularly during the holiday season, is something we all strive for .
Christmas Email Marketing _ Running Contests
( reference : Email-Competitors )
Be sure to announce a winner before Christmas ; ) .

10. Make a review of the year/Share your plans for the next year

Remind your clients what you ’ ve been through together. First of all, they will know you track their success, second of all, you might remind them how helpful and supportive you ’ ve been all year .
Christmas Email Marketing Ideas _ Reviewing Users' Achievements
( source : electronic mail from Stripo )
This is one of the best commercial enterprise Christmas newsletter ideas for consulting and legal services, and for SaaS products .

Important to note:

Your users might want to contribution this information with their friends. Be sure to add the “ Share ” button to your Christmas newsletters .
You may besides brag about your sword ’ s achievements so that customers know they deal with an ambitious caller .
As for sharing your plans for the following year, it is reasonable to do it if your plans are huge. People will love to know what you are up to and what to expect from you next year .
Of naturally, in this case, you will need to implement them ; ) .

11. Spread the Christmas cheer

There are plenty of ways to do it : from paying finale attention to Christmas electronic mail design to telling heartwarming stories or sharing your vacation playlists .
Christmas Newsletter Ideas _ Sharing Playlists
( source : very Good Emails )
Madonna said, “ Music makes the people come together ” … Psychologists believe she is right .
share the Christmas music you listen to with your colleagues and customers and see what happens .

12. Make Christmas shopping easier

We ’ re always in a rush. sol, searching for Christmas presents on your web site or in your emails can take a while .
Christmas Email Marketing Ideas _ Making Shopping Easier
( source : Email-Competitors )
Using extra menu tabs can significantly help your customers save clock as such tabs take users immediately where they need .

13. Set your working hours

No count if you run an on-line or an offline occupation, users need to know when they can catch you .
Christmas Email Marketing Ideas _ Work Hours
( source : electronic mail from Kittery Trading Post )
This is not optional, this is a must-do. specially, if you are not going to work through the holidays .

14. Remind customers New Year is coming

It will be dainty to remind customers that New Year is close up if you work in the HoReCa industry. Being emotional about Christmas, people may wholly forget about this holiday .
Post Christmas Email Campaign Ideas _ Reminding Users about New Year
( source : e-mail from Prezzo )
It would be fair to send this e-mail on December 26. schedule this campaign if you do not plan on coming to the function during the Christmas holidays : ) .

15. Show your gratitude/Congratulate customers on Christmas

Would your business exist without them ? right, it wouldn ’ triiodothyronine. That is why the approaching holidays are a dear argue to thank people and mention that you care .
Christmas Newsletter Ideas _ Show Your Gratitude to Customers
( beginning : electronic mail from french Connection )
Emphasize that they are not entirely your customers but besides friends and possibly even a big kin of yours .
There ’ s a bright idea to make this electronic mail even more aroused and sincere : add a photo/video of your stallion team or your chief executive officer saying, “ Merry Christmas. ”
Christmas Email Marketing Ideas _ Sending Greetings from CEO
( informant : Email-Competitors )
Send this e-mail before Christmas Eve, say early dawn on December 24th, as people are not likely to read your emails on Christmas Eve and Christmas Day — this is family clock time .

Christmas email marketing examples

In this section, we want to share the greatest examples that will inspire you to build touching vacation emails .

Example 1. Cheerful Christmas email from Stripo

Subject: Christmas Presents.
It ’ south hard to find a person who wouldn ’ thyroxine smile when they see Santa Clause dancing with his deer .
Christmas Email Design Ideas _ Cheerful Santa
Build fun Christmas newsletters faster with our Holiday electronic mail templates
Use It This banner could be a great addition to any Christmas e-mail. And once you add it, your e-mail north korean won ’ thymine require any other gay electronic mail design elements .

Example 2. Sophisticated Christmas email from Ross-Simons

Subject: Get it by Christmas: Order by 2 pm ET today. 

first, this sample distribution looks classy, I ’ d even say, “ deluxe ” as it has nothing otiose in it. second, this electronic mail is a great model of how to combine colors. The company managed to stick to Christmas traditional colors, but at the like time, they avoided using fleeceable and crimson in one electronic mail as that is excessively trivial. not to mention park and crimson do not go well together according to e-mail handiness best practices .
Christmas Shopping _ Luxury Style
( informant : Email-Competitors )

Example 3. Emotional Christmas email from Sun & Ski Sports

Subject: Merry Christmas from Sun & Ski Sports.
A Harvard Business School Professor states that 95 % of all purchases are done emotionally .
therefore, we need to appeal to consumers ’ emotions to convince them to buy from us or precisely to help them feel the holiday spirit .
Holiday Email Marketing Campaigns _ Appealing to Emotions
( source : Email-competitors )
And Sun and Ski Sports succeeded in it. every time I look at this picture, I long for snow, I wan sodium go skiing .
Choose bright, colorful, and cheerful photos for your newsletters that stage your merchandise best. Or be sure to optimize them with an image handling service .

Example 4. Cozy Christmas email from Barnham Broom

Subject: A Cosy Christmas.
For those who don ’ thyroxine feel like ski, but would rather have a cup of hot chocolate with marshmallows alternatively, you may add photos of felicitous people at home/resorts to make them feel cozy .
Christmas Email Design Ideas _ Cozy Photos
( beginning : e-mail from Barnham Broom )
pastel colors would go well for such emails .

Example 5. Gamified Christmas email from Stripo

Subject: Draw your Christmas card right in the email.

We all love to have a short fun despite our age, even during a hard work day precisely to relax a little .
Fun Christmas Newsletters _ Stripo Your browser does not support HTML5 video tag .
last December, we congratulated our users on Christmas and enabled them to draw in the electronic mail. We besides mentioned that if they wanted to congratulate us rear, they could send a card they fair drew. We received thousands of them. Thank you all who did that. We loved all those cards. And we love you .
If you are silent hesitating about whether to use gamification in your Christmas emails, we will only say that the CTR of this campaign was high .
With our Ultimate Guide to Email Gamification, building a gamified electronic mail will not take you long .

Example 6. Touching Christmas email from Cabela’s Inc.

Subject: Hope and faith: A story of Christmas joy. 
They say you should never boast about the good deeds you do. But if this encourages others to do the like, then you are, probably, obligated to tell the world about those dear deeds .
Email Best Practices _ Adding Video Greetings to Christmas Emails
( reservoir : Email-Competitors )
Please be advised that presently there are two ways to add videos to emails with Stripo : adding links to videos in emails and embedding videos .

Example 7. “Personal” Christmas email from Beau Ties

Subject: Merry Christmas.
previously we said that it would be just capital if a team or a chief executive officer on behalf of the entire company greeted your customers. But sharing a team photograph will be besides lovely and will have the lapp effect — users will feel a little snatch closer to you .
Christmas Email Design Ideas _ Getting Personal by Adding Photos of Teams
( beginning : Email-Competitors )
But taking photograph requires much less campaign than taking a video recording .

Example 8. Interactive Christmas email from 1973

Subject: Here’s a gift just for you… 
Christmas is the time when we can finally relax and have some fun. Your contacts do hope to relax besides — give them this opportunity .
Christmas Email Design Ideas _ Gamification Your browser does not support HTML5 video tag .
( source : truly Good Emails )
If you use games like this one, they work good in greeting emails. But you may besides use games for “ Giving out ” coupons and discounts, like the double carousel that we provided in the “ Entertain customers with interactivity and gamification ” section. In this character, you should add them to promo emails .

Example 9. Gift cards from Brighton

Subject: Want Your Gifts by 12/24?
While some companies leave fair a small topographic point for gift cards in their emails, which makes it hard to notice them, Brighton dedicated an stallion part to their cards. In fact, the Gift poster section was even placed on the first screen as a banner .
Christmas Emails _ Gift Cards Design
( reference : electronic mail from Brighton )
The bright design solution, specially for last-minute promos .

Example 10. CSS-Animated email from Stripo

Subject: Snowflakes.
CSS animation is one of the hottest trends in electronic mail market. It ’ s not heavy and renders across major e-mail clients, yet it entertains customers .
Merry Christmas Business Email Template Your browser does not support HTML5 television tag .
Spice astir your Christmas e-mail to clients with CSS vivification
Use It When using this Christmas wishes e-mail, you can replace our text with yours, work on the button ’ randomness design, and change the background color .

Christmas email subject lines

Every day your subscribers receive tons of emails, specially during the vacation season. This is why you should “ fight ” for clients ‘ attention and do your best to get emails opened .
This is why we ‘re going to show the most interesting and distinctive holiday greetings email submit lines, in our impression .

  1. 🎄 We wish you a Merry Christmas and a happy New year ! 🎅 — Stripo .
  2. Do not open until 25th December… — KE Adventure .
  3. Merry Everything and Thank You — Marketing Profs .
  4. Merry Shopping With 50 % Off your buy — Banana Republic .
  5. Merry Christmas ! From our family to yours — Gap .
  7. YAAAASSSS ! You ‘ve been gifted 25 % OFF your buy ( Merry Christmas ) — Old Navy .
  8. A Christmas Miracle — Nice Laundry Underwear .
  9. still shopping ? We can email you a giving experience voucher. — Whittlebury Hall .
  10. last-minute gifts + particular vacation shipping — Guitar Center .
  11. All I Want for Christmas is Growth — GrowthHackers .
  12. ‘ ti the season to be fantastic and arch — THE british LIBRARY .
  13. Need it by Christmas ? 50 % OFF 2-day ship — Cosentino Winery Napa Valley .
  14. Christmas … Better Together — Prezzo .
  15. Need a last-minute Christmas award ? — Historic Sussex Hotels .
  16. Hope and faith : A fib of Christmas joy. — Cabela ‘s Inc .
  17. 24 % Off | Spread A Little Christmas Magic — .
  18. Thanksgiving & Christmas are coming up fast ! Save 35 % Off Spode Woodland 50 to 75 % on Spode Christmas Tree + Free Gifts with leverage +Free Shipping — Char Crews .
  19. Thinkin ’ About Christmas Gifts ? — JD .
  20. order in clock time for pre-Christmas delivery — Tom Raffield .
  21. 10 breathtaking hotel Christmas trees — Forbes Travel Guide .
  22. Can I start my Christmas tree now ? — RONA .
  23. last-minute gifts to save Christmas — WIRED Gadget Lab .
  24. Sporty Christmas Gifting Ideas — Decathlon .
  25. Can You Guess What These Christmas Carol Words Mean ? — .
  26. Give the Gift of Sport this Christmas — Decathlon .
  27. A Cosy Christmas — Barnham Broom .
  28. Get set for the gay season ( 2020 moves debauched ) — The Plum Guide .
  29. 16 Cozy One-Pot Recipes Just Like Grandma Used to Make — EatingWell .
  30. The quiz that reveals your partner ‘s perfective endowment — Beaverbrooks the Jewellers .
  32. Continue the Christmas spirit — Esprit Family Ski .
  33. glad Christmas Eve ! Open for a stage — Yours Clothing .
  34. Christmas Calendar – today ‘s daily prize ! — Triumph Online Shop .
  35. Christmas may be over, but immediately it ‘s time to get a endow for yourself ! ! Our vacation Sale ends on New Year ‘s ! — SonicElectronix .
  36. Wishing you Merry Christmas and Happy Holidays ! — ShopHQ .
  37. Shop Early for Christmas 🎄🎅 — M & M ‘s .
  38. Whatever your Christmas looks like … — Boden .
  39. There is still time for Christmas gifts — Monica Vinader .
  40. Ho-ho-ho 🎅 Christmas SALE has started ! — Crello .

Use all your rich imagination when working on Christmas national lines — no limits here, good express your feelings, preferably in a amusing or heartwarming way .
Consider using emojis as they make your emails more gay and are adequate to of increasing oregon by up to 3.29 % .
Please remember that you can set your attention-getting Christmas titles and preheaders/preview text in Stripo .
Christmas Email Subject Lines _ Setting Subject Lines and Preheaders in Stripo
Set your subject lines anterior to pushing emails to ESP
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The best time to send your Christmas emails 

today is the right time to start preparations for the vacation season and reach forbidden to our clients with Merry Christmas emails .
Why nowadays precisely ? — Because, per research conducted by Statista, 45 % of gifts for this charming holiday are bought in November — 23 % before Thanksgiving and 22 % on Thanksgiving weekend. And only 15 % will be bought in December .
Christmas Email Marketing Ideas _ Starting Campaigns 2 Months Earlier
( generator : e-mail from Tom Raffield )

Wrapping up

You have done enough this year. Christmas is the family vacation when you can rest and enjoy some time off !

Stripo has prepared a wide variety show of Merry Christmas electronic mail templates for you. Choose the one that you like best, and customize it in accord with your brand reserve. And your e-mail is ready to go .
Use our Christmas e-mail templates to build holiday emails faster
Browse Templates

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